Here are some frequently asked questions, along with answers about the business of recognition at high profile, red-carpet press events, along with the positive effects it can have on recipients and their ambition to gain traction in their respective business.
Q: What is the purpose of your new artist database?
A: To give an opportunity to record companies, distributors, management
companies and others an easier way to determine the value of an artist to their company without having to accept an unsolicited package from them.
Q: What labels and management companies do you work with?
A: With over 3 decades of event experience in 3 major media markets, there are literally dozens of them. Whenever we work with celebrities as a part of our events, we are also working directly with their labels, managers, publicists, attorney’s and other representatives of theirs. These include most major and independents as well. (Warner Brothers, Universal Music Group, CBS Viacom, Curb, BMG etc.)
Q: Why are there no fees for this evaluation service you are providing?
A: We are providing this service complimentary to build our database of active artists seeking to advance their career goals. We have recently acquired the entire databases of the Los Angeles Music Awards artist pool that lasted 25 years, along with the Orange County Music Awards that lasted 15 years. Almost half of the artists from that database are no longer active in the music industry. We want to build on those that are still active by adding new ones we receive thru your organization.
Q: At any point, will you ask our artists for payment of any kind?
A: If we find an artist from your company that scores high enough and also has the essential elements to succeed in this very challenging industry, we may offer them an opportunity to purchase a media public relations package from us. We have both online and event related promotional and publicity opportunities that can really be a game changer for your artists. (Remember, these artists do not actually belong to these companies. However, these companies always think they OWN THEIR ARTIST customers!)
Q: Can you tell us about those packages and what they cost?
A: Absolutely! We have developed low cost, high yield promotional package offers that no other company can match. We can do an online publicity package that includes tangible (plaques and medals) marketing tools (regional, national or international recognition) from one of our 3 proprietary brands (NMA, PCH and HFA) or other publicly owned geographic locations. (Every state or country on the planet which is owned by us and everyone else) We can also provide for them a Las Vegas area trade show opportunity to participate and perform at one of our two public events we produce every year. Prices ranger from $950 to $3,500. Once the artist is placed on our site, they stay up there forever.
Q: Why would this be advantageous to one of our artists or bands?
A: First and foremost, positive EXPOSURE through mass media is the single greatest value point for any artist to succeed. Valid recognition for their music is another great way to gain a competitive advantage in the commercial marketplace against other artists who have not received these kinds of accolades. The event side of our business model provides the rare opportunity to your artists to get in front of photographers, bloggers, writers and other forms of media who cover our red-carpet honors events. The online package we provide is posted using old school coding procedures making their information more accessible to the web crawlers. This means that their appearance on our website listing moves up very fast in all online search engines.
Q: Will you actually take the time to listen to every single artist in your vault?
A: We have just enough staff members to get through 10,000 of them in roughly 500 to 600 work days. We would expect only a small percentage of
those to score high enough using proprietary scoring system to establish a relationship with our organization. For those that do, we would act as their de facto publicity team and get them lots of traction for their music and videos.
Q: What is the main difference between your community press event and an industry press event like the Grammy’s or Oscar’s?
A: Great question. The Producers Choice Honors is a true creative community event. Whereas the industry standards set for picking recipients is based on factors of high box office gross and other forms of commercial success, the Producers Choice Honors is based on a different set of considerations. The standards we look for include: production quality, performance level, skill sets, talent level and ability to provide inspiration to others.
Q: What is the criteria for recognition by the Producers Choice Honors?
A: First of all, you need a body of work that is worthy of being honored. Second you or someone on your behalf needs to submit your name for consideration. Your material will be evaluated and you will be contacted for further participation.
Q: Can an independent or lesser-known artist or band perform on stage at the Producers Choice Honors events in Las Vegas?
A: Yes, if they meet the criteria of having a body of work worthy of recognition, they can submit themselves be consideration like anyone else. Material will be evaluated and they will be contacted for further participation.
Q: What makes the Producers Choice Honors such a unique opportunity for its participants?
A: Producers Choice Honors recipients, receive marketing tools to help them gain new opportunities within their respective fields. The live event gives them the unique opportunity to network with their peers in the entertainment industry from every field of creative endeavor.
Q: What is the music and entertainment capital of the world?
A: That distinction now belongs to either Las Vegas or Nashville. Los Angeles however, is the MEDIA CAPITAL of the world and is the single best place to be if you want to become a popular actor or mass media public figure celebrity.
Q; What makes Los Angeles the Media Capital?
A: Every major media company is based in Los Angeles, from ESPN for sports, to all the major television networks, photo service agencies, public relations firms and just about every major publicist and print publications.
Q: What makes Las Vegas press events unique?
A:Las Vegas red carpet press events are where the best opportunities are located to help entertainers build valuable marketing tools and gain a huge competitive advantage in the commercial marketplace. It is for this reason that the Producers Choice Honors has chosen Las Vegas as the new home of it’s special INVITATION ONLY red-carpet press event.
